You're pulling wire through a wall. Your phone buzzes in your pocket. By the time you get down from the ladder, it's a missed call and a lost job. Essie answers, qualifies the lead, and books the estimate.

Homeowner needs to go from 100A to 200A. Essie asks the right questions and schedules the inspection.
Half the house went dark. Essie gets the address, confirms the breaker status, and flags it urgent.
GC needs an electrical bid. Essie collects the project address, timeline, and scope so you can quote it.
Yes. Power outages, sparking outlets, burning smells — Essie flags these as emergencies and texts you immediately.
Yes. Essie asks callers about the type of property and scope so you know what you're walking into.
Essie doesn't give prices — she collects the details so you can quote accurately. No lowballing your own jobs.
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